Motorola and Hollywood Cinematographer Edward Lachman Forge New Ground in Wireless With an Innovative Film Making Technique
Motorola and Hollywood Cinematographer Forge New Ground in Wireless With an Innovative Film Making TechniqueThursday October 14, 10:40 am ET
Edward Lachman Utilizes the Powerful Motorola V710 Handset to Create a Film Shot Entirely with a Camera Phone
NEW YORK, Oct. 14 /PRNewswire-FirstCall/ -- DigitalLife -- Technology and entertainment collide as acclaimed director/cinematographer Edward Lachman and Motorola, Inc. (NYSE: MOT - News), a global leader in wireless communications and technology innovator, team up to add a new wireless twist to movie making. Leveraging the technology prowess of the Motorola V710, a mobile-powerhouse offering video capabilities, Lachman has created five, short-subject documentaries shot entirely with camera phones. The documentaries, titled Street Stories, are currently available for viewing at http://www.hellomoto.com/mobilegallery .
Created as a documentary piece, the films focus on how mobile handsets have become such an integral part of modern life. The five subjects all recount a personal experience where the mobile phone greatly impacted their lives:
-- BEAR - A couple on a picnic are accosted by a bear. "Play dead! Play
dead!" screams the girlfriend. "I hate the woods," says the story's
hero, who inventively saved their lives with the ring on his cell
phone.
-- DOG - Skinny, the Rottweiler, attacks, but goes for a pocket on cargo
pants with a cell phone inside. No marks, but the dog activates the
speed dial and ruins a potentially great date.
-- FIONA - A bicoastal relationship is saved when the sensual Fiona plays
back recorded messages of her boyfriend saying, "I love you."
-- TAXI - When a New Yorker finds a Southern belle's cell phone in a
taxi, he calls to arrange its return. The meeting blossoms into true
love, and they live happily ever after.
-- WRONG NUMBER - Misdirected cell phone calls reach a single-girl-in-
the-city instead of the intended boyfriend. She decides to advise the
caller on her romance. A week later, the caller gets a proposal.
Using the "Polaroid mosaic" visual style -- where a single individual is made up of multiple shots in a fixed pose -- Lachman captures viewers' attention with unique visuals and humorous stories. He achieves this mosaic through the simultaneous use of six V710 phones rigged in a special multi- camera setup.
"From the 1983 debut of the 1.75 pound DynaTac 'brick' cellular phone to the recent unveiling of the model V710, offering a megapixel camera, video capture and playback, Bluetooth® technology and large vivid color screen all at 4 ounces, Motorola has been a leading force in changing the way our world communicates," said Kathleen Finato, Chief Marketing Officer, Motorola North America. "Edward Lachman has taken the power of the Motorola V710 to create the unexpected -- aligning with our drive to forever change the way society shares information."
"This documentary is a credit to the world of the arts as well as the world of technology -- exposing our culture's deep connection to mobile phones through the filming technique and the stories told," said Edward Lachman. "By combining the video capabilities of the Motorola V710 with traditional tools used on a film shoot, we have created a beautiful example of life stimulating art."
About Edward Lachman
Edward Lachman's amazing career as a brilliant and much acclaimed Director of Photography began in Europe, where he worked with some of the world's most renowned cinematographers, including Sven Nykvist and Vittorio Storaro.
Throughout his career, he has gained international recognition as a brilliant cinematographer for his many critically acclaimed movies and documentaries. The recipient of many coveted awards, most recently Lachman received a 2003 Oscar nod for Best Achievement in Cinematography for his work on the film Far From Heaven, the movie for which he also won the 2002 Outstanding Individual Contribution Award at the Venice Film Festival, among other awards and nominations.
Lachman has also played the role of Director on such films as Ken Park (2002) and Songs for Drella (1990), among others. He worked as Director of Photography on many A-list films, such as Erin Brockovich (2000) starring Julia Roberts, Sweet November (2001) starring Keanu Reeves and Charlize Theron, Virgin Suicides (1990) starring Kirsten Dunst and directed by Oscar winning director, Sofia Coppola, along with many other notable films.
About Motorola
Motorola, Inc. (NYSE: MOT - News) is a global leader in wireless, broadband and automotive communications technologies that help make life smarter, safer, simpler, synchronized and fun. Sales in 2003 were U.S. $27.1 billion. Motorola creates innovative technological solutions that benefit people at home, at work and on the move. The company also is a progressive corporate citizen dedicated to operating ethically, protecting the environment and supporting the communities in which it does business. For more information: http://www.motorola.com .
MOTOROLA and the Stylized M Logo are registered in the U.S. Patent & Trademark Office. The Bluetooth trademarks are owned by their proprietor and used by Motorola, Inc. under license. Java and all other Java-based marks are trademarks or registered trademarks of Sun Microsystems, Inc. in the U.S. and other countries. Windows is a registered trademark of Microsoft Corporation. All other product or service names are the property of their respective owners.
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Source: Motorola, Inc.
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