Ask Jeeves Search Ad Move Could Hurt Google, Yahoo! - Forbes.com News About Search Engines and Searching
Search Engines - World Search News - Search Engine News: Ask Jeeves Search Ad Move Could Hurt Google, Yahoo! - Forbes.com News About Search Engines and Searching - sms.acAsk Jeeves Search Ad Move Could Hurt Google, Yahoo!
IAC/InterActiveCorp
Standard & Poor's Equity Research reiterated a "hold" rating on IAC/InterActiveCorp (nasdaq: IACI - news - people ) after the company announced the Ask Jeeves search tool will offer sponsored listings. Ask Jeeves is a unit of IAC.
The new initiative will allow the service to compete more directly with Google and Yahoo! "We see this news as modestly negative for Google (nasdaq: GOOG - news - people ) and Yahoo! (nasdaq: YHOO - news - people )," reasoned the research firm.
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